Free playbook
The Product Strategy Playbook
A framework for deciding what to launch, and why.
- ·Introduction to Product Strategy Playbook
- 1Why use the Product Strategy Playbook?
- 2About the Product Strategy Framework
- 3Pillar One — The Customer
- 4Pillar Two: The Product
- 5Pillar Three: The Company
- 6Pillar Four: The Competition
- 7Real-life Example: Kijiji Autos Mobile App
- 8Assessing your Results
- 9Entering the Market
- 10The Death of the MVP
- 11Putting it into Practice
- ·Conclusion
- ·About the Author
- ·About Product Faculty




